Rockstar Games shook the gaming world with the unveiling of the Grand Theft Auto 6 (GTA 6) video trailer, creating an internet frenzy that shattered multiple records within a single day. Released on December 5, 2023, the trailer swiftly amassed over 90 million views on YouTube within its initial 24 hours, marking an explosive debut.
While the GTA 6 trailer didn’t claim the top spot for the highest number of views in a single day, ranking as the third fastest video to reach the 24-hour milestone, it fell behind only two records held by BTS songs. “Butter” retained the leading position with 108 million views in 24 hours. Despite this, GTA 6 secured a slew of impressive accolades even before its official release.
Presently, the trailer boasts a remarkable 117 million+ views on YouTube, surpassing its predecessor, GTA V’s, 12-year-old trailer within a mere 12 hours. Acknowledging this feat, the Guinness Book of World Records declared the GTA 6 trailer as the most-viewed video game reveal within the first 24 hours, a groundbreaking achievement. Additionally, the video clinched the title of the most-viewed non-music YouTube video on its debut day, surpassing MrBeast’s previous record of 59.4 million views.
Beyond the view count, the GTA 6 trailer also claimed the crown for the most-liked YouTube video in 24 hours, garnering over 8.9 million likes. This figure has since surged to nearly 10 million likes. It’s crucial to note that these records are exclusive to YouTube and don’t encompass the millions of views garnered on alternative platforms such as X (formerly Twitter).
The trailer’s impact extended beyond metrics, propelling Rockstar Games to gain millions of new subscribers on YouTube, bringing them within 90,000 subscribers of reaching the coveted 10 million milestone. As anticipation builds, these remarkable records set the stage for the upcoming releases and milestones in the Grand Theft Auto 6 journey.