X, formerly known as Twitter, has taken a big step towards accepting adult content. This has been a tricky issue ever since Elon Musk bought the platform for a huge billion. Recently, there were findings about plans to test NSFW (not safe for work) communities on the platform.
People running communities on X will now have the option to mark them as “Adult Content.” Adult content has always been around on X, with things like sex workers and adult content bots being quite common. Internal documents showed that about 13% of all posts were NSFW, making it one of the fastest-growing types of content. To deal with this, X is letting community admins label their groups as “Adult Content,” which means their content won’t get filtered out automatically. This will be the default for all NSFW content in X’s Communities from now on.
This move fits with X’s plan to make Communities a big part of its growth strategy. CEO Elon Musk has talked a lot about how important Communities are, noting their fast-growing user base and new features like adding external user feeds.
Successful Communities could benefit X in two ways: competing with established forum sites like Reddit and providing content that could train Musk’s AI chatbot, Grok. Apart from the NSFW label, X is also updating Communities with better moderation tools, post sorting options, a separate Media tab for Android users, and ways to find trending content and discover new communities by topic.
In the future, X aims to improve user discovery by promoting Communities on the For You tab and giving moderators access to analytics and the ability to pin member posts. There are also plans for audio chat rooms (Spaces) within Communities and user interface improvements. Although X hasn’t given specific dates for these updates, the flurry of changes indicates a move towards making Communities a central feature of X.
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