Honda has introduced its revolutionary “0” series of electric vehicles at CES 2024, ushering in a new era of eco-friendly mobility. Furthermore, Honda has also unveiled its new H-mark logo, reflecting the brand’s commitment to a sustainable future.
The all-new e-Honda logo, showcased on the cutting-edge 0 lineup, features a frameless design that mirrors the light and simplified essence of the electric vehicle series. Notably, the sides of the H have been subtly adjusted, resembling outstretched hands—a symbolic gesture conveying Honda’s dedication to expanding the horizons of mobility and meeting the evolving needs of its customers.
This redesign isn’t just a leap into the future; it’s a nod to Honda’s rich heritage. Drawing inspiration from the pre-1981 era, the new H badge revisits the square frameless design that adorned the brand before, and even echoes the slanted-sides, raised-hands motif from the original logo of the ’60s.
As Honda embraces this electric evolution, the new logo takes its place on the sleek nose of the Saloon EV concept, embodying the fusion of innovation and nostalgia.
The company’s commitment to sustainability is further emphasized with the unveiling of the logo for the 0 series, a symbol of Honda’s dedication to shaping a greener and more electrifying future.