Google has announced the launch of its first-ever App Growth Lab in Pakistan, which is a four-month programme designed to identify high-potential app developers, studios and companies that are looking to expand and grow their business.
The California-based tech giant is committed to helping Pakistan grow it’s app industry both locally and globally. With the intensive education and support phases, the programme will allow app developers to learn from Google experts in different areas like Ads, AdMob, Firebase, gTech, and Play.
Google’s Regional Director for Pakistan, Bangladesh, and Sri Lanka, Farhan S. Qureshi said that he was proud to announce the launch of the Google’s App Growth Lab in Pakistan to support up-and-coming local developers and help them expand their offerings to an international audience.
The App Growth Program is based on four core principles; to uncover the global app and gaming opportunity to understand different levers to develop a well-rounded company strategy, bring a user-centric mindset to app and game product development while using the best and latest technology to set up an app for long-term success.
Furthermore, the programme focuses on exploring strategies for a successful launch, set up monetization models, and maximize Google’s tools for data to achieve measurable growth; and acquire knowledge of opening an app to the world by utilizing market and platform diversification strategies.
The launch of the App Growth Lab follows the success of the Gaming Growth Lab, which was launched in Pakistan last year.
Google’s App Growth Program will commence from June and continue for four months. All interested companies, app developers, and studios can submit their applications by May 22, 2023 on the link provided below.